Vietnam is one of the TOP 10 countries with the most users of Facebook

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People are spending more time online: the average user now spends around 6 hours each day using the internet. If we add this together for all 4 billion of the world’s internet users, people will spend a massive 1 billion years online in 2018.

Much of this growth in internet users has been driven by more affordable smartphones and mobile data plans. More than 200 million people got their first mobile device in 2017, and two-thirds of the world’s 7.6 billion inhabitants now have a mobile phone. Furthermore, more than half of the handsets in use today are ‘smart’ devices, so it’s increasingly easy for people to enjoy a rich internet experience wherever they are. Social media use continues to grow rapidly too, and the number of people using the top social platform in each country has increased by almost 1 million new users every day during the past 12 months – that’s more than 11 new users every second.

More than 3 billion people around the world now use social media each month, with almost all of those users accessing their chosen platforms via mobile devices.

If you’d like to dig deeper into this year’s numbers, send us an email to access to the full set of 2018 Global Digital resources. This report include 5,000 charts covering 239 countries and territories, with everything you need to know to understand internet, social, mobile, and e-commerce use all over the world.

Source: Hootsuite/we are social

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